Swanky new BMW fleet checks in at The Leela Palaces, Hotels and Resorts
Guests to be ushered in uber luxury as a prelude to their royal stay.
Reiterating its unwavering commitment to elevating the guest experience, The Leela Palaces, Hotels and Resorts today proudly announced the induction of a swanky new fleet of 45 BMWs across all its Palace hotels in New Delhi, Udaipur, Bengaluru and Chennai. Ergonomically arranged, these next generation BMW 5 Series and BMW 7 Series, combine elegant interiors with technical innovation to provide exceptional comfort and ultimate indulgence complementing the high standards of luxury and opulence that are synonymous with The Leela brand.
"Our guests are purveyors of fine taste. So, it is important that we work with like-minded partners that allow us to curate a seamless experience for our guests defining the epitome of a bespoke luxury experience. This is a testament to our commitment towards elevating our offerings and delivering what matters most to our guests. We are delighted with our association with BMW and look forward to working together to create meaningful experiences with a shared passion for luxury, comfort and opulence." said Mr. Anuraag Bhatnagar, Chief Operating Officer, The Leela Palaces, Hotels and Resorts.
Mr. Vikram Pawah, President, BMW Group India said, “Since its inception in India, the BMW Group has successfully created outstanding premium mobility solutions for its discerning customers and premium clientele. Our longstanding alliance with The Leela Palaces, Hotels and Resorts has been further strengthened with the delivery of 45 BMW cars that will be used across The Leela’s iconic Palace properties. The unparalleled luxury, comfort and quality of differentiated BMW products will further enhance the luxurious experience for guests whenever they visit one of the many renowned Leela properties in India.”
Guests seeking to arrive at one of palace hotels of The Leela can now savour the uber luxury experience as a prelude to their royal stay together with the reassurance of sUraksha by The Leela. The new fleet comes with updated user interface with intelligent assistance, posh interiors finished with Merino leather upholstery, and safety advancements which are unrivalled in the automotive sector. The sporty look of the extrovert 5 series and chic interiors of the 7 series limousine are a significant addition that enhances the resplendence of the signature Leela experience.
About The Leela Palaces, Hotels and Resorts
Headquartered in Mumbai, The Leela Palaces, Hotels and Resorts is owned by a Brookfield Asset Management-sponsored private real estate fund. The Leela, owns and operates nine award-winning properties in major cities and leisure destinations across India. These include the flagship hotel in the capital city of New Delhi, Bengaluru, Chennai, Udaipur, Jaipur, Gurugram, East Delhi, Goa, and Mumbai. The Leela celebrates each hotel through its unique location, art, culture and cuisine with thoughtful services, celebratory rituals and immersive experiences. The Leela Palaces, Hotels and Resorts was voted the World’s Best Hotel Brand by Travel + Leisure, USA, World’s Best Awards Survey, 2020. The brand is well poised to embrace the next phase in its growth trajectory with upcoming projects which include business hotels in Bengaluru, Hyderabad, and in Gandhinagar, Gujarat. An epitome of true Indian luxury hospitality, The Leela is committed to providing guests with unforgettable stays in settings that capture the essence of India. The brand has a marketing alliance with US-based Preferred Hotels & Resorts and is a member of the Global Hotel Alliance, Geneva, Switzerland.
With BMW, MINI and Motorrad, the BMW Group has its sights set firmly on the premium sector of the Indian automobile market. Along with cars and motorcycles, BMW Group's activities in India comprise of financial services for its premium clientele.
BMW India and BMW Financial Services India are 100% subsidiaries of the BMW Group and are headquartered in Gurgaon (National Capital Region). Till date, BMW Group has invested INR 12.5 billion (€ 182.5 million) in its subsidiaries in India. BMW India – INR 5.2 billion (€ 72 million) and BMW Financial Services India – INR 7.3 billion (€ 110.5 million).
BMW India started operations in January 2007. Wide range of its activities include a manufacturing plant in Chennai, a parts warehouse in Mumbai, a training centre in Gurgaon NCR and development of a dealer organisation across major metropolitan centres of the country.
BMW Group Plant Chennai started operations on 29 March 2007. BMW Group Plant Chennai locally produces 11 car models – BMW 3 Series, BMW 3 Series Gran Turismo, BMW 5 Series, BMW 6 Series Gran Turismo, BMW 7 Series, BMW X1, BMW X3, BMW X4, BMW X5, BMW X7 and MINI Countryman. BMW dealerships also display BMW X6, BMW Z4, BMW M2 Competition, BMW M4 Coupe, BMW M5 Competition, BMW 8 Series Gran Coupe, BMW M8 and BMW X5 M which are available in the country as completely built-up units (CBU).
BMW India is the pioneer in bringing luxurious dealerships to India and has set a decisive course by establishing BMW dealerships of international standards with very high benchmarks in service quality and customer care. With BMW, MINI and BMW Motorrad, BMW Group India currently has over 80 touch-points across the country. The total number of employees at BMW Group India is over 650. More than 3,000 additional jobs have been created in the dealer and service network.
BMW India offers ‘BMW Premium Selection’ with the finest range of pre-owned BMW vehicles that are carefully selected and comprehensively examined for quality. BMW Premium Selection vehicles can be ordered through BMW Premium Selection dealerships.